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Geely Nigeria Marks CoolRay SUV Launch with Media Test-Drive


Geely Nigeria, the exclusive partnership between Mikano International and Geely Global has released its new high-tech and sporty compact SUV model, the Geely CoolRay, to the Nigerian motoring journalists for a test-drive.

The media event, which held on Thursday at the company’s assembly plant, Karameh City along Lagos-Ibadan Expressway, was part of the activities marking the car’s official launch into the Nigerian automotive market.

At the briefing before the road-test, the company’s Marketing Manager, Mrs. Karima Okunola described the media test-drive as a confirmation of Geely’s adherence to International Best Practice (IBP) of transparency and total product quality management.

Okunola said, “Of course, with its launch, the CoolRay today becomes the coolest and most tech-filled, best in class crossover SUV on Nigerian roads.” This media test drive was aimed at offering a personal experience to newsmen about the CoolRay’s quality and advanced characteristics for onward reportage to the nation’s motoring public.

“The CoolRay sports an impressive array of exceptional tech features and an innovative design built on Geely’s global- leading architecture – The B-Segment Modular Architecture (BMA).

“Interestingly, the car also comes with best in class ground clearance, making it ideal for Nigerian roads.”

Available for the Nigerian market are two trims of CoolRay, namely: CoolRay Dynamic GS and CoolRay Sport + GF.

Exceptional Power and Performance

Mated to an ergonomic electronic shift gear, the new CoolRay is powered by a 1.5L turbo-charged direct injection gasoline engine, which produces 177ps at 5,500rpm and can take the CoolRay from 0 to 100km/h in 7.9 seconds.

Jointly developed with Volvo, the CoolRay’s engine shares 90% of Volvo’s power train suppliers, with the 7DCT developed mainly by Geely and adhering strictly to Volvo standards (Volvo Autos has been under Geely Holding Company’s ownership since 2010).

Exceptional Design

A product of Geely’s world-class global design system that spans across 4 design studios in Shanghai, Gothenburg, Barcelona and California, Coolray was penciled by a vibrant multi- national team of designers led by Peter Horbury and Guy Burgoyne.

Based on Geely’s “Accelerating through time” theme, the CoolRay Crossover SUV’s design is targeted at lovers of hi- technology with exceptional taste.

It not only comes with a distinct and striking aesthetic, it flaunts an athletic bodyline, chiseled LED daytime running lights (DRL) and a unique “expanding cosmos” grille, simply put, it’s an outstanding beauty to behold.

Driving the CoolRay at night depicts an automotive light showcase with a bright 7inch configurable LCD instrument panel and ambient lights reflecting each of the cars three driving modes; red for Sport, Blue for Eco and Yellow for balanced or “normal” mode (this feature comes with the Sport+ trim only). Asides the 18-inch alloy wheels and dual-colour turbine inspired sports rims; the car comes with LED fog lights plus cornering lights, LED rear combination lights, LED side repeaters, License plate lights and more. The Sports plus GF model also showcases a 2-tone body, chrome window frames, metal luggage roof racks, carbon fiber side skirts and 4 functional chrome exhaust pipes.

Exceptional Comfort and Space

On the inside, this sporty crossover is surprisingly roomy, with ample head and leg room. Being inside the car, there is an air of confidence and style, especially with its ergonomically designed sporty bucket seats and numerous other intriguing details, including an Enveloping cockpit; inspired by the technology filled cockpit of a jet engine, brushed aluminum interior trim, 10.25 HD touchscreen infotainment system, leather finishing on dashboard and the D-shape sporty multi- function, leather wrapped steering wheel.

It is also equipped with 6-way adjustable driver’s seat, front and rear adjustable headrests, front and rear tinted glass plus windscreen shade, digital Automatic Air-conditioner, Telescoping steering wheel, four-power windows, Electric Adjustable and heated mirrors for those humid rainy days, and lots more.

Exceptional Technology, Safety and Convenience

Following Geely’s heritage of high technology and well-engineered functionality, the CoolRay is equipped with an intelligent set of safety and convenience features. In addition to Standard ABS and dual airbags and Blind Spot Detection, the car comes with seat-belt reminder, Collision Safety Fuel cut-off as well as other features like the Electronic parking brake and Autohold and 360 degrees Eagle eye view with 4 cameras with 3d function (Sports + GF only).

The car also comes with Remote engine starter, Hands-free automatic park assist in the Sport plus GF option, which literally means the car can park itself (up to L2 autonomous drive), while the driver watches the process on the 360 degree camera central display.

The foregoing explains why Geely Auto’s Group President and CEO, An Conghui said, “Geely Auto is able to offer high-quality refined products to everyone, with the world’s best technologies. As the fastest growing automotive group in the world, our goal is to provide users with products and experiences that exceed their expectations.”

An exceptional offer….

According to Geely Nigeria, CoolRay is available for a pre-sale offer that comes with 1-year premium comprehensive insurance and 1-year free full service for the first 50 buyers.

“Geely Nigeria is opening a window of opportunity that makes premium experience a standard option with the CoolRay”, Karima Okunola added. Now is the time to get yours and drive off with confidence, as these will sell out fast!! In addition, all Geely Nigeria cars come with a 5year/150,000km warranty, Financing options/ payment plans via our banking partners, Readily available parts, World-class after sales service and Guaranteed resale value.

“All incentives are fully backed by Mikano International’s trusted guarantee, this is one offer you don’t want to miss out on!”

Visit any Geely showroom nationwide to book a free and exclusive testdrive or for more information.

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