In furtherance of its ongoing retail expansion strategy, Stanbic IBTC Holdings Plc, a member of Standard Bank Group, says it has commenced a nationwide enlightenment and awareness campaign tagged ‘Youth leadership series campus tour’ under the aegis of its Youth Leadership Series.

A statement said the campaign was born out of the financial institution’s determination to expand its retail value proposition and in appreciation of the pivotal role financial literacy plays in the development and growth of any forward-thinking society.

It stated, “The objective of the initiative according to the company is to equip the unbanked and underbanked Nigerians across the country with the requisite knowledge and skills to make informed financial decisions and to educate them on the benefits of financial planning and a savings culture.

“The leading end-to-end financial services institution stated that the importance of acquiring relevant skills is to imbibe and inculcate financial discipline in the public to ensure they are able to take charge of their own financial future in a world that is constantly increasing in its complexity.”

The Chief Executive, Stanbic IBTC Holdings Plc, Mr Yinka Sanni, stated that the importance of arming both the youth and the general public with the rudiments of financial literacy was key to personal and economic growth.

“This is a project that is very dear to Stanbic IBTC Group. We clearly recognise the correlation between financial literacy and sound financial decision-making, on the one hand, and the strategic role of qualitative education in stimulating socio-economic development, on the other,” Sanni stated.

The tour, according to the Stanbic IBTC boss, would touch different states, cities and towns with campuses, malls and other places where people congregate.